New Look Original
A 4% makgeolli made with allulose.

About this drink
A traditional liquor with 0 g of sugar and plenty of refreshing fizz. New Look Original has a creamy feel without any coarse, cloying aftertaste, making it easy to drink lightly.
Description source: Traditional Liquor Information, Korea Agro-Fisheries & Food Trade Corporation (Public Data Portal of Korea)
Flavor profile
How it's made
Fermented from purified water, allulose, rice (Gyeonggi), glucose, yeast, nuruk (per government open data)
Pairs well with
The brewer
New Look is a traditional liquor brand company whose name means taking a new look at nuruk, the base ingredient of traditional Korean liquor. It was founded around 2023 by three people born between 1991 and 1993 and is registered in Hwaseong, Gyeonggi. Using its own fermentation method, it removes sugar entirely (0g) and halves the calories of ordinary makgeolli. Its bottles hold 500ml at 4% ABV, a format closer to beer than to makgeolli. The goal, according to CEO Kim In-ji, is "popularizing traditional liquor."
Read the brewery's full story →